Wednesday, April 29, 2026

Killing The Myth: Making Good Art Does Not Automatically Mean Monetary Success

There is a pervasive myth in the world. The myth is that if you are an artist, be it a writer, a videographer, a graphic artist, or anything else, and if you work hard, develop your skill, and create good art that you will be successful. An overwhelming majority of people out there believe that there is some cosmic force that ensures hard work will be rewarded, and that quality art will be found by an audience who loves it. These people also believe that if your work has not found an audience, or if you are still on the struggle as a creator, that the fault must be yours. You aren't working hard enough, or maybe you aren't making good art, and that's why you haven't been rewarded yet.

To reiterate, this is a myth, and it is bullshit. More than that, though, it allows people to abdicate their own power when it comes to helping artists whose work they like actually succeed. Because it isn't some mystical money fairy that decides who succeeds and who fails... it's you, the audience, who literally decides our fate.

People don't like hearing this, but it's imperative this myth dies.

Before we get into the nitty gritty this week, don't forget to sign up for my weekly newsletter to get all my updates right in your inbox. Lastly, to be sure you're following all of my followables, check out my LinkTree!

Lastly, don't forget to check out my Vocal archive for additional fiction, articles, explorations of weird history, and more! And, of course, check me out on Blue Sky, since that's what we're talking about today!

Let's Talk About "Fear and Hunger"


I'm going to guess that most people reading this blog post have never heard of the video game Fear and Hunger. It's an indie horror game made using RPG Maker, and it is a bleak, punishing, horrific experience that draws on some of the grimmest and darkest fantasy stories to create something utterly unique. It has built a cult following, and while it isn't for everyone, it has broken containment and there are a lot of people who are aware of it now.

Just stick with me, I'm going somewhere with this.


The video linked above by Super Eyepatch Wolf is primarily about the second game in the series, however, in this video we see a chart that clearly highlights the first game's rise in popularity (or notoriety, if you prefer) around 2:09. As the host points out, the game languished in relative obscurity for nearly five years after its initial release. And then, thanks to word of mouth growing through a variety of gaming YouTubers, as well as regular people on forums discussing games, Fear and Hunger started getting attention. A lot of attention. It breached containment, growing a huge following for an indie game, and now it's reached the point that it's well known in general circles where people play survival horror video games.

And I bring this up to illustrate a point. Nothing fundamental changed about the game between its release, and its meteoric rise. It was the same piece of art that it was from then, until it got discovered. Literally the only thing that changed was people who had megaphones started talking about it, and bringing attention to the game.

This is the truth of being a creator in a nutshell.

Because this video game didn't change in the five years since it was released; people just found out about it, and they were finally able to experience this art they otherwise would never have found. And if those YouTubers didn't make videos about it? If there weren't reviewers out there talking about their experiences? Then the game would have remained undiscovered, and the creator might not have been able to make a second game, or the third game I'm hearing rumors about.

The book, the game, the video, the art does not matter if people don't find out about it, and interact with it. And something having the nebulous quality of good doesn't matter. If you paint an absolute masterpiece, that doesn't magically cause an art gallery to call you, or a rich collector to show up at your door like a TV psychic. Success isn't just waiting in the wings for a deserving artist to make something the cosmos deems good art. Not only that, but you can make good art for years, but for reasons utterly outside of your control no one will find out about it, it will never sell, and you won't make a single dollar off of the work you put in.

No magical force is coming to help us. We can't make a sacrifice to the gods of capitalism and pray we become the next money grab, hot trend, or big business scheme. The only thing that helps authors, YouTubers, podcasters, graphic artists, and people who make independent video games, is for people out there to interact with what we make, and do what they can to spread the word about us.

That's it. That's the super secret formula to becoming successful as a creative professional. Period.

Good, Bad, It Doesn't Matter


This whole idea that only good books are successful, and only deserving authors get rich, flies in the face of facts. There are plenty of books, series, movies, etc. that are absolute drek, yet they still keep getting made, and they still keep making money. What matters is there are people who are willing to show up and buy copies, buy tickets, watch/listen to episodes, buy merch, etc. to help keep those endeavors going.

No one is coming to save us. There is no great, cosmic force waiting to reward creators out there. So if there's someone who is doing something you like, or making something you want to see more of, do what you can to support them. If you're just a regular person, you can still follow the creator on social media, interact with their posts, consume the content that's free, and buy their books and merch when you can afford it. Leave reviews, and tell your friends about their work. Be that person who helps build a community around this thing you like.

Some people reading this might be able to do more than that. You might be a YouTuber, a podcaster, or a blogger, which means you have a platform to talk about other creators' work. Maybe you can arrange interviews, or even get someone invited as a guest of honor to an event you host. Hell, if you're someone in the same field who already has a fan following, just telling your audience, "Hey, this other creator is doing some pretty great stuff. You should all go check their work out!" can make a colossal difference.

Haven't you wondered why every Clive Barker book has that quote from Stephen King on the cover that calls him the future of horror?


And before we sign off today, I wanted to leave a plug for The A.L.I.C.E. Files. This project has been nearly impossible to get eyes on thanks to social media signal throttling, and YouTube's terrible algorithm. So if readers who made it this far could take a moment to watch the trailer, leave a comment, and subscribe to the channel, it would be greatly appreciated!

Of course, the show is really starting to pick up steam, so you might want to set aside some time to binge the stories we have out already... because there's quite a few more where this came from!

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If you want to see me produce more work, consider some of the following options!

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That's all for this week's Business of Writing! For more of my work, check out my Vocal archive, or at My Amazon Author Page where you can find books like my sci-fi dystopian thriller Old Soldiers, the Hardboiled Cat series about a mystery solving Maine Coon in Marked Territory and Painted Cats, my sword and sorcery novel Crier's Knife, or my most recent short story collection The Rejects!
 
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